Gudrun Sjõdén opened a shop in Soho the week after we were in New York. I was sorry to miss the grand opening. Her spring and summer collection is full of color and pattern—as I’ve come to expect—but she continues to create settings that are visually poetic and inviting.
In this collection we are welcomed to “the outer edge of the archipelago.” I can barely think of another word that I like more at this very moment. ‘Archipelago’ is the very definition of edges and nuance, isn’t it? And the photos of some obscure Swedish landscape further suggest water and thin curving spits of land reaching out, allowing a view in either direction to the other islands in the chain.
As I write I am humming The Albatross (lyrics here) by Rickie Lee Jones, a song I’ve known and loved for over 20 years, with its repeated use of the word archipelago and its maritime suggestions of a boat’s mast over the garden wall, a family living by the sea, sailor’s calls and echoes.
Mmmhmmm! *archipelago* Her most recent catalog is another breath of Spring air in my world.
I always check out Gudrun Sjoden’s home collection. Our living room rug Ewan’s bought in her sale a few years ago. Wish we had a store near us!
Hmm, don’t know who Ewan is – my phone’s autocorrect’s friend obviously! It was meant to say “was”!
Autocorrect can be so funny. Ewan, behave yourself! Lucky you to have a Gudrun rug. The home collection just makes me swoon. I’m heading to Soho next time I’m in NY. I need to go for work in May.
Love your work and blog! I,m working with the catalouges and photos for Gudrun Sjoden. Right now waiting for next flight to Stockholm fr.o.m. Estonia, after à fantastic photoshoot on MuHu for the Winter 2013… 🙂
Oh Monica you do beautiful work! Thank you for your kind compliments. Safe travels on your return home. Warmly, Sue